Mercaux is a next Generation In-Store platform for Retailers. We helps transform retail stores from a simple point of sale, into a multi-purpose centre by empowering shoppers (both in-store and remotely) and sales associates by facilitating an Omnichannel Product Discovery, Clienteling, Remote Selling and Checkout experience, that also serves as a customer acquisition and data capture channel.
Mercaux achieves this by deploying its built-for-purpose modular in-store digital platform, that integrates both with a retailer's legacy and new-generation backend systems. The platform acts as an interface between a retailer's critical business systems, such as e-commerce, OMS, PIM, and CRM, and store associates and customers shopping in-store.
Mercaux's full suite of solutions can be operated by store associates (e.g., Assisted Selling, Clienteling and mPOS), or self-served by customers (e.g., QR Web App, Touch Screen Kiosks and Digital Fitting Rooms). In addition, Mercaux captures unique and rich in-store customer behaviour data, which can be leveraged in E-commerceand Marketing channels, as well as insights on staff performance and product interest.
Mercaux is a modular platform, which means that all our solutions are seamlessly integrated together, but can still be launched independently from one another, giving you the flexibility and agility to choose your own path to digitalisation.
When clients like Nike, Holland & Barrett and Tendam adopt digital tools in their stores, they typically go live in 2-4 weeks with the initial solutions and see an increase in conversion, loyalty, and units per transaction (UPT). On average they experience a sales uplift of 8% and 5x+ ROI.