AI-Powered Retail: Why Now?

Immediate Commercial Benefits of AI-powered in-store scenarios

Boost Sales & Efficiency

With AI-driven product search and in-store recommendations

Personalisation at scale for Higher LTV

With AI-enabled tailored messaging generated for 101 interaction in-store and remotely

Data Capture for Stronger AI

Capture in-store customer behaviour data to improve AI-driven insights even more

Co-pilot for Store Employees to Excel in Sales & Operations

Mercaux seamlessly integrates AI into in-store and remote selling journeys — empowering associates, enhancing productivity, and unlocking unique store insights

  • Shopify
  • Emarsys
  • SAP
  • Bloomreach
  • Google
  • AWS
  • Shopify
  • Emarsys
  • SAP
  • Bloomreach
  • Google
  • AWS

AI-powered Product Discovery

Integrated Computer Vision for Cross-sell and Alternatives:
Search by image or description or suggest similar products to improve conversion or out-of-stock losses.
Offer product recommendations and mix&match suggestions to increase the basket size.
Dynamic Catalogue:
Adjust in-store catalogue search and product ranking based on specific location, weather, stock levels, etc.

Hyper-Personalisation & “Next Best Action”

Empower salespeople with the most relevant AI-driven insights for a specific customer.
Enhance both in-store and remote conversations with personalised offers, bonus point reminders, loyalty perks, or product suggestions.

Co-Pilot for 101 outreach & remote interactions

“Democratise” Clienteling and engage larger audiences.
Leverage AI to launch 101 conversations with hyper-personalised messages on behalf of the salesperson without manual effort.
Automate 90% of the conversations by suggesting and/or executing the most relevant response messages. Ensure seamless and high-touch interactions only when needed.

Capture unique in-store data For CDP & AI models

Enhance your data platforms and AI models with insights into in-store customer behaviour, conversations, and salespeople’s activities.
Build micro-segmentation utilising in-store data and equip sales associates with actionable micro-segments, extending the marketing engine into stores.

How it works

By harnessing the power of existing systems and other Mercaux modules, our Clienteling solution delivers a one-of-a-kind shopping experience that sets us apart from the competition

AI-driven Use-cases for Retail

Download this overview to share insights on our Data & AI-driven in-store and remote Customer Experience use cases with your team.

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