Eng

Clienteling

Single Customer View across all channels and Personalised Store Interactions

Results & Effects

Single customer view across all channels
Higher sales conversion with personalised service
Enhance your CRM with in-store behaviour data

Functionalities

Identify Customers In Store

Identify the customer in-store and access their personal profile including purchase history offline and online, wishlist, loyalty status and personal preferences.

Personalise the Experience

Suggest custom recommendations based on past online and offline purchases or previously shared preferences for a personalised experience. In addition, view AI-generated recommendations and alternatives.

Capture Behaviour & Enrich Customer Profiles

Capture data on customer preferences and behaviour in store and enrich your CRM system for use in future interactions or marketing.

Contact Lists & Wishlists

Sales Associates and HQ Teams create lists (e.g. VIP or New Collection) to reach out to customers with timely and relevant communications using pre-built templates or bespoke ad hoc messages from previous interactions, wish lists or purchase history.

Remote Conversations with
Customers from Store

Give your customers the VIP treatment by emailing or messaging personalised looks, customised baskets or bespoke invitations to view new collections. Reach out using the above list functionality or continue the conversation that begun in-store or online to improve conversion and LTV.

Build your CRM Database

Register new customers to your loyalty programme to receive marketing communications from you directly from the App. Add data into your CRM system and enrich customer profiles with notes and preferences to leverage it in their future store and online visits, in targeted marketing campaigns or remote selling.

Solution Overview

Download the solution overview sheet to share details of our Clienteling capabilities with interested colleagues.

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