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SAP Partnership

Mercaux’s Integrations with key SAP Systems

Why the partnership?

Bridge the gap between offline and online by leveraging data from multiple SAP systems in-store
Capture unique in-store customer behaviour, staff performance and product interest data
Leverage pre-built integrations between Mercaux and SAP Systems to go live in less than 1 month

With the growth of eCommerce, retailers and brands have been trying to bridge the gap between the customers online and in-store experience. Mercaux’s solutions are helping to do just that.
Mercaux is helping to elevate the physical store towards a fully integrated digital ecosystem

Peter Akbar, Global VP and Chief Customer Officer Fashion, SAP

How do we integrate with the SAP Ecosystem?

SAP CX Commerce Integration

Assisted Selling for Endless Aisle of Products

Display real-time online product information, descriptions, availability and inspirational content from SAP CX into the Mercaux App for Sales Associates to sell your endless aisle of products.

Powerful Selling Content and Recommendations

View key selling points of each product including styling recommendations, reviews and inspiring videos. Early access to product details, including size guidelines, care and fabric instructions that match online.

Authentic Content Created by your Sales Associates

Leverage your community of Sales Associates to style outfits or build product bundles within the App. Curate collection of styles or bundles with trending seasonal items and use through SFCC or Social Media.

Enhanced Clienteling offering with CRM Integration

Identify the customer in store and access their personal profile including purchase history offline and online, wishlist, loyalty status and personal preferences. Update their profile with notes, observations and interests from their visit and transfer them online.

Offer Alternatives when Product Unavailable In-Store

View similar product alternatives from the in-store collection when a product is out of stock or order online or in another store.

Prevent Lost Sales with Omnichannel Capabilities

Place online orders from the store by transferring the basket to SAP CX to complete the purchase, click and collect in another store that has availability, or email the basket to the customer for them to purchase through eCommerce at a later date.

SAP Analytics Cloud Integration

Open the Black Box of In-Store Data

Reveal valuable in-store customer behaviour, staff performance and product funnel data in a customer’s path-to-purchase.

SAP CAR Integration

Accurate Inventory and Transactional History

Highly accurate inventory and transactional history data flows from SAP CAR into the hands of Sales Associates using Mercaux in-store. Customer behaviour, staff performance and product data flows back from Mercaux into SAP CAR for in-store analytics.

SAP Partnership Overview

Download the partnership overview sheet to share details of our integration with SAP CX Commerce with interested colleagues.

Download

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