The power of Mercaux, in the hands of your customers
Results & Effects
A solution for customers who want to keep their distance from staff
Access to endless aisle of products and availability
Build a virtual basket of items they want to purchase
Easy to Launch QR App
Encourage customers to access the web app (specific for that store) by displaying a QR code or short URL at the entrance to your store for them to scan or input into their phone’s web browser. No need for your customers to download an App as it launches immediately via their web browsers.
Scan & Search
Scan a barcode to instantly reveal availability and product information or use the search and filter functionality to display recommendations from the full endless aisle catalogue.
Powerful Selling Content and Recommendations
View key selling points of each product including styling recommendations, reviews and inspiring videos. Easy access to product details, including size guidelines, care and fabric instructions that match online.
Inspire Purchase of Looks
Encourage customers to purchase looks (instead of single products) by bundling products together into looks and display prominently in the app for inspiration.
Endless Aisle of Products
View the full range of products you sell in-store, as well as endless aisle of other products sold online and in other stores.
Bookmark Favourite Items
Customers can bookmark favourite products as they browse the store to help them build baskets together with the store associates or save for later purchases.
Add Products to Basket
Customers are able to build baskets in the app, before sending to a sales associate to fulfil the order and process the transaction in-store. The customer also has the option to complete the order online by transacting through the retailer’s own ecommerce site.
Landing Page Creation
Create custom landing pages (and QR Codes) to direct users towards specific content within the App, such as Limited Edition Catalogue, Products on Sale, Looks Gallery, etc. Display these QR Codes strategically in-store (or send directly to the customer through remote selling capabiltiies) and report on their popularity through Analytics.
App Usage Analytics
Measure the proportion of store traffic (and 121 remote selling traffic) that accesses the app, what landing pages they are accessing and how active they are. Break down usage into number of barcode scans of prodcuts, most popular products and what is saved into bookmarks, so that "app conversion", activity and correlation with sales can be shown.
Download the solution overview sheet to share details of our Consumer QR App with interested colleagues.