Analytics

In-store Insights & Business Intelligence

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Understand the true impact of in-store technology through Mercaux’s web-based portal. Capturing key metrics on content and real time usage activity, head office has full visibility of performance across the entire estate of connected stores. View actionable analytics on products, including most popular looks, top products, and track lost sales based on customer behaviour in-store.

Functionalities

Understand Customer
Behaviour In Store
Unlock the black box and truly get to know your customers in store. Gain insight into the customer shopping journey, from popular products and looks to most common sizes requested. Connect the data with online behaviour for a true single customer view.
Understand Product Funnel
Understand the funnel from when a customer engages with a sales associate through to check out. Track lost sales, stock outs, popular products and measure impact on conversion as a result of implementing Mercaux.
Understand Sales People
View and download usage statistics on key events such as size checks, most viewed looks and recommendations shown. Mercaux provides full visibility on store associate usage and activity to truly understand your sales people’s behaviour.

Results & Effects

  • Streamline business operations with actionable data
    Streamline business operations with actionable data
  • Improve store operations
    Improve store operations
  • Understand the impact on sales and performance
    Understand the impact on sales and performance

Contact Us for a Personal Demo

Let us know if you’d like us to give a demo and show you all the great features of the platform in person